If you are working in the call center industry, then you know how important it is to have call tracker software. It is a tool that lets you track calls made to your business. It lets you track different marketing campaigns that drove users to contact your business. Every time you receive phone calls, you have the option to record it so that you can extract valuable information. You can also source call center training your call so that you will know who is calling.

Call tracker software has the following features:

• Dynamic number insertion

With this feature, you can swap out numbers from your different phone numbers. What makes this feature stand out from the rest is it lets you have different phone numbers for every campaign. It lets you correlate your incoming calls with a particular campaign.

• Multi-channel attribution

Through this feature, you will be able to understand your audience better, especially their experience in contacting your business. You will be able to see every touchpoint that causes a person to contact your business. You will be able to track the pages visited by people and their interaction on your site or business.

• Call recording

The best call tracker software has the ability to record calls. This feature allows you to understand the reasons people contact your business. It lets you know your audience more, of course, with the aid of multi-channel attribution features.

• Integrations

The best call tracker software should allow integration with other programs you use for your marketing campaigns.

If you are going to search around, you will notice that there are many brands of call tracking software to choose from. They vary in features and prices. It would help if you are going to review call tracker pricing to find one that suits your budget and needs.