A passion for dentistry will only get you so far. These days, it might feel like you need a degree in marketing or business management to attract enough new patients to keep your doors open.

But what if you could triple your dental appointments without having to overspend on marketing tactics that never seem to work?

Sounds great, right? All you have to do is keep reading! We’ve outlined a few essential tips you can use to grow your practice without breaking a sweat.

Offer Flexibility for Scheduling Dental Appointments

Not everyone wants to call to schedule an appointment. You might have to wait on hold only to find that a dentist is booked solid for the next month.

Plus, your staff can only take calls during business hours. What if someone wants to schedule an appointment when you’re closed?

With online scheduling, patients get to take charge of the process. Include a calendar of available dates, fields for patients to write in about the issue they’re struggling with, and an option for preferred communication.

Not only is this easier for your patients, but it also frees up your staff. You’ll get more done around the office while still generating dental leads!

Prioritize Patient Reviews

Did you know that 91% of your dental patients rely on reviews to find a dentist?

The more reviews you generate, the easier it is for clients to make a purchasing decision. And if they see rave reviews for your practice, you can rest assured they’ll choose you every time

Of course, there’s the issue of generating reviews in the first place. How can you get people to write about your great service?

It’s simple — encourage them! Post signs in your practice telling customers how much their thoughts mean to you and that they can fill out an online review to help. You’ll also want to include a similar blurb on your consultation paperwork.

You can also include direct links to your listing(s) on your website to make it easier for patients to start the review process.

Outsource

As effective as the above tips are, they’ll still require some knowledge and input. That’s time away from your patients, after all.

There is another option, though: outsourcing! Partnering with a marketing firm is an efficient and cost-effective means of growing your customer base without investing dozens of hours per week into learning the ins-and-outs of digital marketing.

When choosing a marketing company to help, look for a firm that specializes in assisting dental practices. Though it might sound strangely specific, such companies do exist, and they’re fantastic at generating dental leads.

Grow Your Practice Today

It sounds counterproductive to say you can book more dental appointments without trying hard, but that really is the case. Ultimately, it’s about giving your patients the freedom to do things their way while growing your practice through word of mouth marketing.

Are you interested in learning about more ways to grow your dental practice? We have more content to help! Visit the rest of our blog for more practical tips on growing your client base.